About
The Place is a fast-growing Nigerian conglomerate operating in the Quick Service Restaurant (QSR) and hospitality sector. With operations across Lagos and Abuja and a workforce of more than 1,000 employees, the company continues to expand its presence across Nigeria.
The company is seeking a creative and analytical Marketing Analyst – Graduate Trainee to support marketing strategy, market research, campaign development, and performance evaluation.
Job Description
The Marketing Analyst – Graduate Trainee will combine analytical thinking with creativity to conduct market research, develop marketing strategies, create campaign content, and evaluate marketing performance.
The successful candidate will help identify target audiences, understand market trends, improve campaign outcomes, and support effective allocation of marketing resources.
Key Responsibilities
- Identify target audiences, campaign objectives, and desired marketing outcomes.
- Conduct market research to understand customers, competitors, and industry trends.
- Develop and implement marketing strategies based on research findings.
- Evaluate the effectiveness of marketing strategies and recommend improvements.
- Develop content and materials for marketing campaigns.
- Monitor current marketing trends and identify opportunities for innovation.
- Support the management and allocation of marketing budgets.
- Analyse campaign performance and provide insights to improve marketing outcomes.
- Contribute ideas aimed at strengthening customer engagement and market reach.
- Support social media and other digital marketing activities.
Qualifications & Requirements
Candidates should possess:
- A Bachelor’s Degree in Marketing or a related discipline.
- A minimum of Second-Class Upper (2:1) degree classification.
- 2–3 years of relevant internship experience in marketing is an added advantage.
- Strong analytical and problem-solving abilities.
- Excellent written and verbal communication skills.
- Strong creativity and ability to generate marketing ideas.
- Good time-management and organizational skills.
- Strong customer and market orientation.
- Ability to take initiative and work independently.
- Experience or familiarity with social media platforms.
How to Apply
Interested applicants should apply by clicking the APPLY NOW button